The historical St.Pancras Renaissance Hotel in London hosted the LaSalle Investment Management Global Investor Conference, back in November 2014.The first event of its kind for our client provided over 120 global investors the opportunity of getting a first-hand snapshot of the world’s investment markets from a global team of LaSalle industry experts.
The conference focused on growth across many sectors, and content was brought to life with videos, graphics and interaction between presenters, panel sessions and attendees.
An extremely tight agenda dictated the focus on getting the best out of the day, with scheduled property tours of three locations in the morning, followed by a networking lunch.The main plenary session filled most of the afternoon, followed up by cocktails and a gala dinner. These rounded off a perfectly sculpted event by our team.
We worked closely with the LaSalle Marketing team over the course of the planning stages, as well as 2e Events, who provided all the event logistics and delegate management.
The biggest challenge for us was to work within such an iconic building, with its Grade 2 listing and glorious architecture.We had to carefully consider how to portray the LaSalle brand, provide ownership of the spaces procured, so that the invited clients could feel that it was a unique LaSalle proposition, whilst being mindful of allowing the venue to also keep its character. We achieved this successfully, particularly in the main conference spaces and reception areas.
The event had very positive feedback from all who attended,leading to us being appointed to produce the next one in 2015.